Cheers to you!
Plant More Trees
• LuxembourgBartender Raphael Betti of Luxembourg partners with local bars to donate €2 of every Ketel One ‘Plant More Trees’ cocktail sold to a tree planting organisation in the Brazilian Rainforest, supporting his desire to offset carbon emissions within his community.
- "Ketel one is a brand that stands strongely for sustainability. Knowning this, my initiative was created with the idea of offsetting my carbon emisson that my trip to sydney will produce. With each sale of my „plant more trees“, 2€ are raised that will go directly into a tree planting initiative and many bars in my city are participating. The drink is created with only regional and seasonal produce, combing beetroot juice, a local sourced high quality honey and some malic acid as a source of acidity, to create a earthy, sweet and sour drink. The malic acid goes extremely
- well with the earthy notes of beetroot, making it a real „luxembourgish“ drink and is a more sustainable option compared to fresh citrus juices. Leek sprouts make it almost look like a mini-tree, underlining my inititative even more and adding a sharp herbal flavour. The drink shows ones more, that simplicity is key. Only a few ingredeints, locally sourced and well picked, can make a great drink with a powerful message. "
Taste it for yourself.
Plant More Trees
Ingredients
Ketel One Vodka 50 ml
Beetroot Juice Mix 100 ml
Garnish:
Leek Sprouts
Prep Ingredient Recipe & Method
100 gr cold-pressed fresh beetroot juice
25 gr honey (locally sourced organic)
25 gr sugar
5 gr malic acid
Cold press fresh beetroots and fine strain the juice.
Blend with the other ingredients.
Build in a highball glass.
Explore global initiatives
Finding Flavours
Bartender Mathias Klausen Broksø of Denmark shows the value of what grows on the doorstep by offering masterclasses on how to ‘find flavour’ through foraging and fermentation, using his Ketel One ‘Finding Flavours’ cocktail to invite his guests into the wild!
The Balance
Bartender Adrián Michalčík of Norway is on a remarkable quest to ensure better quality lifestyles and to re-connect his community with nature, using his Ketel One cocktail - ‘The Balance’.
Sunflower Smile Project
Bartender Yui Ogata of Japan is inspiring and sharing knowledge with those at her local special needs center on how to make an orgeat from sunflower seeds from her town, as well as mango surplus that they can sell - this surplus being the key ingredient in her Ketel One ‘Seeds of Smile’ cocktail.
The Turning Point
Bartender Joshua Hendricks of South Africa is on a collaborative mission with bars around the country to provide homes for those in need, by ensuring that one sandbag is filled for each Ketel One ‘The Turning Point’ cocktail he sells, going towards building new housing for his community.