Welkom to Ketel One

Once referred to as the “golden apple,” the tomato dates back as far as 1493* and has since become a favourite in many Brazilian dishes, resulting in them celebrating the Tomato on the 1st February every year.

Brazilian bartender Vinicius Demian saw the circular potential of cocktails early on. With every Ketel One 'Circles' Cocktail, he donates 1 BRL to Learning for Life, a training program for young adults in vulnerable situations. Plus, the juice from his orange cordials goes to an organisation fighting hunger and homelessness.

Bartender Mathias Klausen Broksø of Denmark shows the value of what grows on the doorstep by offering masterclasses on how to ‘find flavour’ through foraging and fermentation, using his Ketel One ‘Finding Flavours’ cocktail to invite his guests into the wild!

Bartender Adrián Michalčík of Norway is on a remarkable quest to ensure better quality lifestyles and to re-connect his community with nature, using his Ketel One cocktail - ‘The Balance’.

"Bartender Yui Ogata of Japan is inspiring and sharing knowledge with those at her local special needs center on how to make an orgeat from sunflower seeds from her town, as well as mango surplus that they can sell - this surplus being the key ingredient in her Ketel One ‘Seeds of Smile’ cocktail."

Bartender Joshua Hendricks of South Africa is on a collaborative mission with bars around the country to provide homes for those in need, by ensuring that one sandbag is filled for each Ketel One ‘The Turning Point’ cocktail he sells, going towards building new housing for his community.